Celebrating 10 Years Of Ai

"When I created the first Ai ten years ago, the idea was to fold a classic tote into a trapezoidal silhouette derived from the A in Akris and Albert and, by doing this, defining the trapezoid as the signature and key visual of Akris.

With the Ai as a leitmotif, I created layered, airy looks and details for a simple, Ai-folded collection, in a vast white space full of bright and enveloping natural light. 

Colors are everything to me. In this collection, they are inspired by Italian artist Antonio Calderara. His opalizing, luminous and shimmering pastels are mesmerizing.

I translated his geometric abstract paintings into tonal shapes with a focus on silver. It stands for high energy that only sunlight on water can trigger. 

Calderara tirelessly captured these moments at Lake Orta in Piemonte, where he lived. This spectacular light is reflected in iridescent paillettes and scintillating fabrics, conjuring the subdued allure that is Akris." 

Albert Kriemler

Introducing Aicon

St. Gallen, Switzerland, September 2019 – Akris Creative Director, Albert Kriemler, launched his first handbag 10 years ago with the Ai. His approach was to translate the functionality of a traditional tote but add architecture to the shape by making the sides foldable in and outwards to a trapezoid, a signature derived from the A in Akris. In celebration of this anniversary he has created a new iteration of the key elements of theAi with a new handbag, Aicon.

Shimmering Pastels

"Colors are everything to me. In this collection, they are inspired by Italian artist Antonio Calderara. His opalizing, luminous and shimmering pastels are mesmerizing.

I translated his geometric abstract paintings into tonal shapes with a focus on silver. It stands for high energy that only sunlight on water can trigger.

Calderara tirelessly captured these moments at Lake Orta in Piemonte, where he lived. This spectacular light is reflected in iridescent paillettes and scintillating fabrics, conjuring the subdued allure that is Akris."

Albert Kriemler

Behind The Scenes

Take a closer look behind the scenes at #AkrisSS20 and explore backstage minutes before the models walked the runway.

Streetstyle

Make an entrance. Get inspired by the best looks worn by friends of Akris as they entered the Grand Palais to attend the #AkrisSS20 show.

At akris.com, we use cookies to provide and improve our services. This helps us to offer you the best possible experience. By using our site, you agree using them. Learn more